Essays

Almost everyone has it wrong about how to get market traction in a startup. It doesn’t matter if you are bootstrapping your company or have raised 35 million dollars. A lot of companies hire a sales team right away. They are looking to scale their business and jump on the sales wagon. WRONG. Don’t hire…

Read More How not to get market traction in your startup?

Have you ever experienced creative block? You need a good idea and you can’t seem to think of one? I used to run a small clothing company out of my house. I was doing everything from designing t-shirts to manning events and following up with sales. Then my creative juices stopped. I was having a…

Read More Innovation is a necessary ingredient for success

Without practical business experience, going to conferences and reading books on starting and running a tech business can give people the wrong impression. Starting a new venture appears to be really easy. Have an idea, go through a tough grind, come out the other end prosperous and successful. Best case scenario, you start a new…

Read More 3 simple steps to test the validity of your new tech idea

It’s funny how things tend to take a shape over time. Like this blog, I can see that it is becoming a kind-of anecdotal story of where we are¬†going with our business and some of the lessons I have learned. That’s not what I had intended with it, but at the same time I don’t…

Read More As the captain of your startup are you keeping your ship pointed in the right direction?

Every tech startup I know is trying to design their website to look and feel like Apple. Okay, okay, not every startup, I’m exaggerating to make a point. But Apple’s super successful, right? Every product they make people are buying, why not do exactly what they are doing? Here’s the problem, not every startup is…

Read More B2B vs B2C – are you talking your customers language?

Are you relevant? Is your product or service relevant? If you are trying to increase sales of a product you might have asked yourself these (or similar) questions. While relevance is in the top 5 most overused words of the last 5 years, it still applies to our businesses today. If your product or service…

Read More Are you asking your customers the right questions?